StructureD. Measured. Iterative.

Achieve your goals with structured management tools


In order to help you grow, turn around, or tackle challenges, we can advise you in in the following areas:

Strategic Planning

Arm yourself with the tools to focus all the resources of your team towards clearly developed dynamic goals that respond to shifts on the field.

Performance Drivers

Better than performance management – drivers emphasize improvement. Whether it’s grinding iteratively to measuring ROI on major programs.

Business Process Management

We’ll design a system fit for you to help tackle growth, efficiency, or quality challenges. In addition to BPM, we design decision models to improve and automate more of the thousands of daily decisions your employees make.

Change Management

Change management begins and ends with stakeholders. We ensure that this is not lost along the way as your company finds port during a storm.



KyNam Doan is the Principal of Structured Consulting Company - a firm that serves clients across different industries such as manufacturing, construction, and software tech. We design and implement strategic, management, and operational systems to help our clients achieve clarity of purpose throughout their organization, overcome challenges and pursue opportunities.

KyNam has served as Managing Director of Serenity Holdings, Chief Operations Officer of Synectics Consulting Corporation, Investment Manager at Colliers International, Marketing Director at TastySpoon, and Reppify. Prior to these roles, he founded VoterBLOC, a civic engagement and planning platform, and Indian LunchBox, an Indian catering company.

In addition to these roles, KyNam also served as a founding member of the board of Black Card Circle Foundation based in Los Angeles, CA, as well as marketing, and creative lead for Duniya Dance Company in San Francisco, CA.

KyNam holds a BS in Management Science - Business Intelligence from Massachusetts Institute of Technology.

Specialties: SME Management, management strategy, organizational strategy, business intelligence, process improvement management, short-term incentives implementation, project management, fixed asset investments, portfolio and risk management, investment advisory, marketing strategy, bootstrapping, and negotiation.

Technical: Project Management: Wrike, Primavera 6, Microsoft Project, ActiveCollab, BaseCamp, Atlassian JIRA Design & Construction Coordination: AutoDesk 360 Glue, Newforma CRM: Microsoft CRM, Salesforce, SugarCRM, Zoho Analytics: R, MATLAB, KISSMetrics, Google Analytics, Web Development: PHP (cakePHP), MySQL, CSS, jscript, vbscript, Enterprise: Google and Microsoft Enterprise Software/Services Design: Adobe Photoshop, InDesign

Thoughts Big and Small

All thoughts pertaining to small, medium, and large affairs

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